Archive for the ‘Pricing Strategies’ Category

A Bird’s Eye View of the Retail Supply Chain

March 28th, 2011

If you haven’t already noticed with the retail supply chain is that the closer you are to the product manufacturer the higher your profit margins. However, regardless of your place in the retail chain, everybody in the chain plays an important role in getting products to market. The Chain Gang The Retail Supply chain is [...]

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What most online retailers forget – planning for seasonal selling

February 28th, 2011

All products have a typical sales cycle that can be caused by a change in season or could just be cyclical in nature. There is a multitude of variables that can determine the sales cycle of a product. Some customers will make purchases in the beginning of the month, while others will make purchases towards [...]

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The Reality of Wholesale Pricing

January 14th, 2011

Working with a wholesaler will not automatically enable you and your business to sell all of the best products for the lowest prices around. You will still have competitors in the marketplace who have prices just as low as your company and sometimes even lower.

Even if your wholesale supplier does not offer you the lowest prices in the drop shipping market, you still don’t want to make it a habit to compete on price because customers will always expect you to have the lowest prices.

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More Profits = Better Customer Experience, Not Lower Prices

November 14th, 2010

If you want to expand your customer base and increase your profitability, then you need to focus your attention on providing a better customer experience and not on lowering your prices. The speed at which information travels has made it easier for customers to seek out vendors who can provide products and services quicker and [...]

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Consumers Buy More for Great Customer Experience, Not for lowest price

October 30th, 2010

The goal of every business is to be profitable; however, in today’s global economy customers have a wide variety of choices, as it pertains to products and vendors. Resellers who choose to compete on price are headed down a slippery slope towards increased competition and dwindling profits. In order to be successful in this new [...]

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